As technical options for communication on the Internet expands, developers might be tempted to only focus on HTML syntax, page layout, or the latest and flashiest technologies. However web development needs to be a broader more process oriented approach in order to communicate the information content a client wishes to convey.
Web development involves shaping and negotiating meaning and making several choices involving technical, aesthetic, and usability concerns. Developing information requires experienced skill sets in planning, analysis, and design. This is a methodological process-oriented task which also takes into account the very unique characteristics and qualities of the World Wide Web as a whole.
My process enables gaining a full understanding of a companies target audience as well as knowing the exact messaging, branding, and online presence is built in a way to accomplish all marketing and sales goals.
This process as a whole can be overcomplicated in a lot of different ways. Sometimes the more people with hands in the pot makes you strive to get everything everyone wants and needs into the development of the site. Thus causing brand messaging, design, and user experience to surfer. Also sometimes companies might have a few sites in mind that they like and want their website to be the same as one of those sites. But sometimes being different also helps you stand out from your competition. I like to be challenged to create the standard and so should companies that want to make the most out of the opportunity they have to market their products and services. So that when their competitors are looking at what they are doing it causes them to want to do the same as them to gain that ground back. That’s the mindset you need to have in order to create a successful online presence.
But like many things there are challenges like I’ve stated and several others you must overcome them all to succeed and accomplish your goals. So this is were a experience web developer like myself comes in to play. With everyone using the web today your website is the most important part of your companies profile and marketing. Thus making the web developer one of the most important positions within your company. I follow my methodological process and together we will build a website. A website which will be simple, user friendly, result driven, and developed with a purpose. With a understanding of your company and created in a way to take your company to the next level.
To help get your companies website to the next level feel free to contact me anytime at info@robertmcmonagle.com.
Thank you,
Robert McMonagle
